Terms of use.

These terms govern your use of the BuyMertra website at buymertra.com. By using the site, you agree to these terms. If you do not agree, please do not use the site.

1. Acceptance

Your use of BuyMertra means you have read, understood and agreed to these terms and to our privacy policy. We may update these terms from time to time and the “Last updated” date will reflect the most recent version. Material changes will be highlighted on the site.

2. Using the site

You may use BuyMertra for personal, non-commercial reading. You agree not to:

• Use the site for any unlawful purpose.
• Attempt to gain unauthorised access to the site, its servers, or any related systems.
• Use bots, scrapers or other automated tools to access or copy our content at scale, except for search engines and well-behaved indexing services.
• Interfere with the site’s normal operation, including by uploading malware or running denial-of-service attacks.
• Misrepresent your identity when contacting us or submitting a pitch.

3. User submissions

If you email us a drop tip, story pitch, photo or other material, you confirm that:

• You own the material or have the right to share it with us.
• You grant BuyMertra a non-exclusive, royalty-free, worldwide licence to use, reproduce, edit and publish the material in connection with the magazine, including in articles, social posts and the Sunday Dispatch newsletter.
• You will not send us material that is unlawful, defamatory, infringing or misleading.

You can ask us to remove submitted material at any time by emailing hello@buymertra.com.

4. Intellectual property

All editorial content on BuyMertra, including articles, photography commissioned by us, layout, design and the BuyMertra name and logo, is owned by BuyMertra or used under licence. You may:

• Read and link to BuyMertra articles freely.
• Quote short excerpts for review, comment or news reporting, with a credit and a link back.

You may not republish whole articles, sell our content, or use BuyMertra’s name and logo to suggest a partnership that does not exist. For licensing requests, contact press@buymertra.com.

5. Ads and sponsorship

BuyMertra displays ads served by Google AdSense and may include affiliate links in articles. Sponsored content is labelled when it runs. See our disclaimer for the full breakdown of how we handle advertising and editorial independence.

6. Third-party links

BuyMertra links to other websites, including brand stores, news outlets and social platforms. We are not responsible for the content, policies or practices of those websites. Following an external link is at your own risk.

7. No warranties

BuyMertra is provided on an “as is” basis. We try to keep the site accurate and up to date, but we make no guarantees that the content is error-free, complete or current. Drop dates, prices and product details change quickly and we are not always able to update the calendar in real time.

8. Limitation of liability

To the maximum extent permitted by law, BuyMertra is not liable for any direct, indirect, incidental, consequential or special loss or damage arising from your use of the site. This includes loss of profits, data, or business opportunity, and any decision you make on the basis of content published on BuyMertra.

Nothing in these terms limits our liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded under UK law.

9. Indemnity

You agree to indemnify BuyMertra and its editors against any claim, loss or expense that arises from your breach of these terms, your misuse of the site, or any content you submit to us.

10. Termination

We may suspend or restrict your access to the site at any time if we reasonably believe you have breached these terms. You may stop using the site at any time.

11. Changes

We may change these terms occasionally. Continued use of the site after a change means you accept the updated terms.

12. Governing law

These terms are governed by the laws of England and Wales. Any dispute will be resolved exclusively in the courts of England and Wales, unless a mandatory rule of your country of residence says otherwise.

13. Contact

Questions about these terms? Get in touch: